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USPA Announces Collaboration with NOX: Introducing the NOX USPA Circuit

NOX USPA

The United States Padel Association (USPA) is thrilled to announce a landmark collaboration
with NOX, which will now serve as the title sponsor of the USPA Circuit. This sponsorship,
effective from July 1, 2024, marks a significant partnership aimed at enhancing the padel
experience for both professional players and enthusiasts across the United States.
 
In recognition of this partnership, the USPA padel circuit will now be known as the ‘NOX USPA
Circuit’. This new name embodies the shared commitment and passion of both USPA and NOX
toward the growth and development of padel in America.
 
“This agreement with the USPA marks a very significant milestone for NOX. We are proud to
become the main sponsor of the leading padel circuit in the United States. With this
sponsorship, we aim to strengthen our leadership in the United States, a market that we are
focusing on and which is showing clear signs of growth,” stated Jesús Ballvé, CEO of NOX.
 
Over the coming seasons, NOX will feature prominently with a dedicated presence at key
events within the circuit. This will offer attendees the chance to test and purchase the latest
NOX products, meet brand ambassadors and engage in unique promotional experiences.
 
The partnership also includes the creation of exclusive products stemming from the
collaboration between NOX and the USPA. This includes two limited edition NOX rackets
designed specifically for the circuit, along with a customized backpack and racket bag. These
USPA-branded products will be available for sale.
 
Martin Sweeney, USPA President states “We are thrilled to announce our partnership with NOX,
which marks a significant milestone for the growth of padel in the United States. This
collaboration will not only enhance the visibility of padel but also bring innovative products and
experiences to our community. We look forward to the exciting developments and positive
impact this sponsorship will bring for the USPA and the entire padel community.”

About NOX

Founded in 2009, NOX is a leading brand in the manufacture and sale of equipment for padel
and other racket sports. With a focus on padel, NOX offers a wide range of products including
rackets, clothing, footwear, backpacks, and accessories. NOX sponsors renowned players such
as Agustín Tapia, Miguel Lamperti, Aranzazu Osoro, Leo Augsburger, and Tino Libaak, and is
the official sponsor of various Premier Padel events and the Official Ball provider for A1 PADEL.
In 2023, NOX launched the NOX Future Academy (NFA), an elite performance international
academy.

About the USPA

The USPA is the national governing body for the sport of padel in the United States, recognized
by the International Padel Federation (FIP) and the American Padel Federation (APF). The
USPA is devoted to promoting and developing padel at all levels, from local communities to the
highest level of the professional game.

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